Thursday, June 21, 2012

Important Regulatory Information Google Adsense


Important Regulatory Information Google Adsense


The following article is taken and translated from Google AdSense Program Policies page in order to facilitate AdSense publisher Indonesia to comprehend and understand aturan2 set by Google related to Google AdSense program them. Any breach of rules made by the publisher who, no matter how small, will cause their membership deleted by Google AdSense.
As information, this article was written based on the updated terms Google AdSense Program Policies in January 2007. From time to time, Google will make changes / additions / reductions to their rules, so for the info more up-to-date, please refer directly to the page they Policies Program.
May be useful!
Clicks and impressions to invalid

Every click on the ad units must come purely from the desire of visitors. Different ways to generate clicks or impressions on the ad units are hard not allowed. These include, but are not limited to, repeated clicks or impressions which is done manually or automatically, using third-party services which generate clicks or impressions such as paid-to-click, paid-to-surf, autosurf, and click exchange / click club , birds of a feather or software. For the record, do click on an ad unitsi itself is also forbidden. Any violation of this rule may result in your AdSense account was abolished.
Encourage the occurrence of Click
To assure optimal results you both for advertisers and site visitors, publishers are not allowed to ask for a visitor clicks on AdSense ads on their site or use the hidden cara2 to generate clicks. If translated, the AdSense publisher:


    
* Not allowed to drive a visitor clicks on their ad units using kata2 such as "click the ads," "support us," "visit these links," and other kata2 birds of a feather.

    
* Not allowed to draw visitors' attention to the ads by using the arrow keys or any other image 2 birds of a feather.

    
* Not allowed to put pictures around the ad units which can make visitors think that image is part of the ad.

    
* It is not allowed to promote a site which has put AdSense ad units through spam or cara2 which is not true at other sites.

    
* Not allowed to give a commission to the visitor to click on ads or make search on Google For Search.

    
* Not allowed to put a label on the AdSense ad units which can lead to misunderstandings. For example, ad units may be marked with "Sponsored Links", but not "Favorite Sites".

Site Contents
Publisher is only allowed to put AdSense ads on Google situs2 who follow the rules, in addition, advertisements should not be placed on the page where the content of its main uses language that is not supported by Google AdSense (including Indonesia).
AdSense ad unit may not be posted on the site that contains:


    
* Violence, racism, or suggestions for fighting / hating another person, group, or organization.

    
* Pornography and hal2 characteristic of adults.

    
* Hacking / cracking.

    
* Obat2an prohibited.

    
* Gross kata2 superfluous.

    
* Gambling and casinos.

    
* Invitation or offer of a commission / compensation to the visitor to click on ads or offers, performing search, browsing the website (autosurf, paid-to-surf, etc.), or read emails (paid-to-read email).

    
* Use the keyword iterative, redundant, or irrelevant to the site, both in content and code pages (HTML).

    
* Deceptive or manipulate the content of pages to improve search engine ranking of the site concerned is.

    
* Selling or offering of weapons or ammunition.

    
* Sell or offer beer or drinks with high alcohol content.

    
* Selling or offering cigarettes or cigarette produk2 related dng.

    
* Selling or offering obat2an prohibited.

    
* Selling or offering replication or imitation of a product.

    
* Selling or offering the coursework, thesis, and the like.

    
* Contains or promotes hal2 characteristic of illegal / unlawful.

Protected material law
Publisher is not allowed to put AdSense ad units on a site that contains materi2 which is protected by law, unless they have permission for it. Who used the law is the law of the DMCA, the digital media.
Rules Webmaster
AdSense publishers are required to meet quality rules which are listed on the http://www.google.com/webmasters/guidelines.html webmaster.
Use of the Website and Advertising
Sites that use AdSense ads are advised to have an easy navigation for visitors and does not contain pop-up superfluous. Installation of AdSense code should also be given in accordance with, without any modification. This includes not allowed to change the behavior / how advertising in any form.


    
* Sites that use AdSense ad units should not use pop-ups or pop-under aggravating visitors, attract visitors, change your browser settings, redirect visitors to other sites, nor do the download.

    
* AdSense code must be installed according to dng given without any modification. Publisher is not allowed to alter any portion of the code or code changes the behavior, targeting, or the appearance of ads. For instance, clicks on AdSense ads should not be open in a new browser window.

    
* The site or a company is not allowed to display AdSense ads, AdSense search box, search results, and the referral on the application / software of any kind, including toolbars.

    
* Sites that use AdSense ads should not be getting traffic from your site / other software with cara2 who are not natural, such as pop-ups, redirect, and the like.

    
* Offers referrals must be made in the absence of an offer or a specific agreement with the visitors. Publisher is also not allowed to ask for email addresses of visitors who menjaid their AdSense referral.

Ad Placement
AdSense offers several ad formats which can be used by the publisher. Publisher advised to experiment with different advertising placements, without breaking aturan2 the following:


    
* Up to three ad units on one page.

    
* A maximum of two Google AdSense for search box Search within a page.

    
* A maximum of one link units on one page.
    
*

    
* A maximum of two units of masing2 referral referral product imaginable.

    
* AdSense for Search results may only be displayed on the page that contains a maximum of one link units.

    
* Not placed in the pop-ups, pop-unders, or email.

    
* There is no element of any page which covers some / all the ads.

    
* Any AdSense ads should not be placed on pages which do not contain apa2.

    
* Any AdSense ads should not be placed on pages which are made entirely in order to display advertisements (MFA), no matter whether the content of the page is relevant or not.

Advertisements or services from the Other Side
To avoid the confusion of visitors, Google does not allow to place ads or AdSense search box on the site which also contains advertisements and search boxes from other parties who use the display format (shape, size, and color) the same with AdSense ads and search boxes that are on page.

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